Welcome to Extreme Investor Network, your go-to source for all things business news and investment opportunities. Today, we’re discussing the latest development in the sports media industry – the launch of the direct-to-consumer streaming service SNP 360 by SportsNet Pittsburgh.
With more and more fans cutting the cord on traditional pay-TV bundles, regional sports networks like SportsNet Pittsburgh are adapting to the changing landscape. SNP 360 will provide local fans with the option to watch Pittsburgh Pirates and Penguins games outside of the pay-TV bundle for $17.99 a month. Viewers with pay-TV subscriptions will also have access to the app, offering a comprehensive viewing experience.
The shift to streaming has had a significant impact on the regional sports network business, prompting changes in ownership and operational strategies. Last year, Warner Bros. Discovery exited the regional sports network business, leading to the network being owned by the Pirates and Penguins. This transition has paved the way for innovative solutions like SNP 360.
NESN and SportsNet Pittsburgh CEO Sean McGrail emphasized the importance of reaching fans wherever they are and providing options to access telecasts. By offering SNP 360 at an aggressive price point and expanding content beyond Pirates and Penguins games, the network aims to cater to the evolving needs of sports fans in the digital age.
In a competitive market where regional sports networks are adapting to streaming trends, SNP 360 stands out for its affordability and comprehensive coverage. By following the footsteps of NESN and other networks that have successfully launched streaming alternatives, SportsNet Pittsburgh is positioning itself as a leader in the industry.
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