Ravens QB Lamar Jackson Leverages Horse Racing to Elevate Baltimore

Lamar Jackson: Bridging Sports and Community with the Maryland Colts

In an exciting intersection of sports and community impact, Baltimore Ravens quarterback Lamar Jackson is not just chasing championships on the football field but is also making a name for himself in the horse racing world. As the owner of the Maryland Colts, a franchise in the National Thoroughbred League (NTL), Jackson has set his sights on winning — both in sports and in making a difference.

The Vision Behind the Maryland Colts

Lamar Jackson’s mantra is simple yet powerful: "I just want to win a championship." This fervent desire drives him not only in the NFL but also within the NTL. Founded in 2024, the Maryland Colts are part of a unique team-based horse racing concept, where points are earned based on the performance of horses and jockeys rather than traditional racing methods. This innovative approach mirrors the competitive spirit of auto racing and seeks to rejuvenate interest in the sport.

Having established the franchise in Baltimore—where the Colts name is steeped in history and nostalgia from a Super Bowl-winning NFL team—Jackson aims to foster a strong community connection. He recognizes that sports extend beyond the game; they serve as a platform to inspire and empower.

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A Growing Trend Among NFL Stars

Jackson isn’t alone in his venture; a wave of NFL quarterbacks—both current and retired—are investing in sports franchises. Legends like Tom Brady hold minority stakes in the Las Vegas Raiders, while Peyton Manning co-owns a piece of the Memphis Grizzlies. Patrick Mahomes, another modern star, has diversified his investments across several sports, from baseball to Formula 1.

However, Jackson’s strategy is distinct. For him, the focus is on meaningful long-term investments that create value beyond financial gains. "When we are looking to invest, it has to be something meaningful. I have to see long-term goals when I’m doing something," he states, underscoring his commitment to creating a positive impact.

Empowering the Next Generation

Jackson’s vision transcends horse racing; it’s about uplifting Baltimore’s youth. In a recent community engagement initiative, he held a community day at Pimlico Race Course, inviting young people to explore careers in horse racing. His statement resonates: "The reason I got involved in the NTL is I saw the vision. Giving back to the underprivileged, this is a no-brainer for me."

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His connection to the sport runs deep; growing up in Florida, Jackson was surrounded by horse racing culture but didn’t attend tracks during his college days at the University of Louisville, despite being a stone’s throw away from the iconic Churchill Downs.

The Future of Horse Racing

The NTL represents a broader shift in horse racing, aiming to attract a diverse and younger audience. With tracks that host the Triple Crown undergoing significant renovations—including Churchill Downs’ ambitious $1 billion renovation plan—there is a concerted effort to modernize and revitalize interest in the sport.

Pimlico, known for the Preakness, is set to embark on a $400 million renovation post-race, while Belmont Park plans over $455 million in upgrades. These changes, combined with initiatives led by figures like Lamar Jackson, signal a hopeful renaissance for horse racing.

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Conclusion

As the 2025 NTL season kicks off, the Maryland Colts are not just a team; they embody Lamar Jackson’s vision of blending sports, community, and empowerment. In a landscape where many athletes look solely for financial gains, Jackson’s commitment to giving back sets him apart. With every race, every investment, and every community engagement, he is weaving a narrative that inspires hope and advancement in Baltimore and beyond.

Join us at Extreme Investor Network as we continue to cover evolving trends in sports investments and the powerful stories behind them. With insights that highlight the intersection of sports, business, and community, we’re dedicated to bringing you the best in business news.