Antenna Group in discussions to acquire Time from Marc Benioff

At Extreme Investor Network, we pride ourselves on providing exclusive insights and analyses on the latest business news that you won’t find anywhere else. Today, we bring you an exciting development in the media industry involving Salesforce CEO Marc Benioff and the potential acquisition of Time by the Antenna Group.

Reports suggest that the Antenna Group is currently in talks to acquire Time from Marc Benioff, who acquired the media company in 2018 for $190 million. While no deal has been confirmed, sources reveal that early discussions have revolved around a potential acquisition price of $150 million. This potential acquisition comes at a time when legacy media companies are facing challenges in remaining competitive against digital-first platforms like YouTube, TikTok, and Instagram.

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Interestingly, the Antenna Group, known for its nearly successful bid to acquire Vice Media in 2022, has primarily focused on investments in Europe. The group has also invested in Thrive Global, a technology company founded by Arianna Huffington. This potential acquisition of Time could mark a significant move for the Antenna Group as it expands its presence in the media industry.

In related news, Comcast recently announced its consideration of spinning off its cable network group, while the Washington Post, owned by Jeff Bezos, experienced a decline in subscribers after opting not to endorse a candidate in the U.S. presidential election. These developments underscore the rapidly evolving landscape of the media industry and the challenges faced by traditional media companies in adapting to digital disruptions.

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At Extreme Investor Network, we will continue to monitor this developing story and provide you with exclusive insights and analyses on how this potential acquisition could impact the media industry. Stay tuned for more updates on this exciting development in the business world.

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