China’s Consumer Economy: Will Stimulus Offset Increasing Tariffs?


Expert Insights on China’s Economic Transition

As the global economic landscape continues to evolve, the spotlight is on China and its shifting economic model. Recently, Alicia Garcia Herrero, Chief Economist for Natixis Asia Pacific, provided an impactful analysis of the challenges that lie ahead for the Chinese economy. She emphasized the growing disparity between industrial production and retail sales, posing a fundamental question: what do you do with all this production when consumption struggles?

“In the November data, industrial production was growing at a much higher rate than retail sales. So, who are you going to export to? The problems are likely to intensify, particularly given the rise of protectionism and the lack of change in China’s economic structure. By 2025, we need to see a significant transformation, or the year could end on an unfavorable note.” – Alicia Garcia Herrero

The Shift to a Consumption Economy

The rise in protectionist sentiment, projected to amplify during a potential Trump second term, is pushing Beijing to reconsider its economic strategies. People’s Bank of China Governor Pan Gongsheng recently articulated this shift during the Asian Financial Forum. He indicated that policies should no longer focus solely on investment but should also prioritize the stimulation of consumption:

“The priority of macroeconomic policy should shift from promoting more investment in the past to promoting both consumption and investment, with greater emphasis on consumption.” – Pan Gongsheng

In December, China’s government announced a range of stimulus measures aimed at uplifting household consumption and domestic demand overall. With President Xi Jinping reaffirming the government’s commitment to realizing the objectives of the 14th Five-Year Plan, which runs from 2021 to 2025, there is a concerted effort to put frameworks in place that enhance consumer spending.

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Household Spending vs. GDP: A Comparative Snapshot

Currently, household spending contributes to less than 50% of China’s GDP—a figure that pales in comparison to the Asia-Pacific average. To further contextualize this, consider the household spending contributions to GDP as of 2023:

  • Central and West Asia: Over 60%
  • East Asia (including Hong Kong and China): Around 40%
  • South Asia: Over 60%
  • Southeast Asia: Over 50%

China’s efforts to boost household spending are, however, complicated by significant hurdles such as youth unemployment, which stood at 16.1% in November, coupled with low consumer confidence. These elements create a challenging environment for increasing household spending.

Mainland China’s Market Outlook for 2025

As we look into early 2025, uncertainty regarding China’s economic trajectory has translated into a rocky start for Mainland equity markets. The CSI 300 Index has dipped by 3.31% year-to-date, recovering from a significant 14.68% rise last year. Similarly, the SSE Composite Index has dropped 3.78% in January after a robust performance in 2024, particularly in the third quarter leading up to the US Presidential Election.

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In conjunction with this, the Hang Seng Index in Hong Kong has experienced a decline of 4.59% year-to-date after soaring by 18% in 2024. Elevated tensions between the US and China, paired with a lack of substantial consumption-oriented stimulus, could dampen demand for stocks listed in both Hong Kong and Mainland China.

That said, a turnaround could be on the horizon. Should robust stimulus measures be implemented alongside a thawing of US-China relations, there’s potential for a market rally that could reshape the outlook heading into the latter part of 2025.


At Extreme Investor Network, we remain vigilant in our analysis of the global market dynamics, providing our readers with deeper insights and tailored strategies to navigate these turbulent times. By staying ahead of the curve, we empower our investors, ensuring they are well-prepared for what’s next in the ever-changing landscape of international finance. Stay tuned for more expert updates and investment strategies tailored to help you succeed in the stock market!