Introducing the Zeta Economic Index: AI Revolutionizing Economic Analysis
In today’s fast-paced world, keeping a pulse on the U.S. economy can be a challenging task. That’s why one innovative firm, Zeta Global Holdings, has turned to artificial intelligence to provide a deeper understanding of economic trends.
The Zeta Economic Index, launched recently, harnesses the power of generative AI to analyze “trillions of behavioral signals,” with a primary focus on consumer activity. This unique approach not only incorporates traditional economic indicators like unemployment and retail sales but also integrates high-frequency data for a more in-depth analysis.
“We’re trying to put it out in advance to give a 30-day advanced snapshot of where the economy is going,” says David Steinberg, CEO of Zeta Global. “Instead of looking at the data in the rearview mirror like everybody else, we’re utilizing proprietary behavioral and transaction data from 240 million Americans.”
The index covers eight key categories, including automotive activity, dining and entertainment, financial services, healthcare, retail sales, technology, and travel. It also includes a stability measure to assess consumers’ resilience in economic fluctuations.
In June, the Zeta Economic Index showed promising results, with a growth score of 66 and a stability index of 66.1, indicating an “active” and “stable” economy, respectively. This comprehensive approach aims to provide a more holistic view of economic health beyond traditional measures like GDP.
“We’re really looking at what people are actually spending, reading, and researching,” explains Steinberg. “By incorporating this rich data, we can build a more accurate forecast of economic trends.”
At Extreme Investor Network, we are committed to providing our members with cutting-edge insights and analysis to help them navigate the ever-changing economic landscape. Stay ahead of the curve with our exclusive content and expert opinions on the latest economic developments. Join us today and unlock a world of opportunity in the world of investing.